Wow, it's been a long time since I made a blog post. April 2011 to be exact. I felt it was about time to get the ball rolling again & hope my faithful readers accept my apology. I wanted to share the latest & great news at BeanFruit Coffee Company. I'm not sure if you have already heard, but our Ethiopia Sidamo "Ardi" coffee was cupped and reviewed by Coffee Review.com. Coffee Review
began as coffee buying guide in 1997 that reviews and rates coffees based on the following rating criteria: Aroma, Acidity, Body, Flavor & Aftertaste. Each category recieves a score between 1-10. The overall score is determined by adding each category +50 points. Coffee Review is one of the most respected coffee evaluating organizations in the indusrty using their 100-point scale system.
We decided to send "Ardi" from our current line-up to be put to the test. After a blind evaluation, our Ethiopia Sidamo "Ardi" recieved an 89/100 score from Coffee Review. We were super excited about the score, considering it was our first coffee to be officially evaluated on a big stage. These same cuppers have evaulated hundreds of coffees from well established and respectable roasting companies like PT's Coffee & George Howell Terrior Coffee Co. A score of 89 is considered to be "Very Good" using the provided scale on their website.
We are proud of our 89 point score, but know there is room for improvement. 89 is the highest score in the "Very Good" category and left us 1 point shy of our coffee being considered "Outstanding". Along with the score, they offered some advice to improve the coffee to get a better score. I accepted the advice and have applied it to our roasting practices. I've already tasted the improvement it has made on our coffees.
That brings me to my final point. One of things I love about the coffee industry is learning. I'm a geek/nerd at heart. I love learning. More importantly, I love learning about things that I love learning about. It's that simple. The day that I stop learning things about coffee, is the same day I leave the coffee industry. You know what they call that? Passion. That passion for the perfect cup of coffee is what BeanFruit Coffee Company is all about. We will continue to learn more & more to ensure that you recieve the best cup of ol' joe you'll ever have. Be blessed.Want to read to read the Full Evaluation of our Ethiopia Sidamo "Ardi" for yourself? Click Here or click on the Medallion above. We've got plans to send other coffees in the near future and will update you as the results are published. Thanks!